Privacy Policy
Effective Date: 26 June 2025
At VFM, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and store your data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
What Information We Collect
When you browse or make a purchase on our website, we may collect:
Your name
Email address
Billing and shipping address
Phone number (if provided)
Payment information (handled securely via third-party processors)
Order and communication history
Website usage data (via cookies and analytics tools)
How We Use Your Information
We use your information to:
Process and fulfil your orders
Communicate with you about your purchase
Respond to your inquiries or customer service requests
Send occasional updates or offers (only if you opt in)
Improve our website performance and customer experience
We do not sell or rent your personal data to third parties.
Payment Security
All transactions are securely processed by trusted third-party services (e.g. Stripe, PayPal, or Squarespace Payments). We do not store or have access to your full card details.
Cookies & Analytics
Our website uses cookies to:
Enable basic site functionality (e.g. shopping cart)
Analyse site traffic and performance (via tools like Google Analytics)
You can manage or disable cookies in your browser settings at any time.
Marketing Preferences
We only send email marketing if you have actively opted in (e.g. by subscribing to our newsletter). You can unsubscribe at any time by clicking the link at the bottom of any marketing email.
How We Store & Protect Your Data
Your data is stored securely and only for as long as necessary to fulfil your order, comply with legal requirements, or provide customer service.
We take reasonable steps to protect your data from loss, misuse, or unauthorised access.
Your Rights (UK GDPR)
You have the right to:
Access the personal data we hold about you
Request correction or deletion of your data
Object to or restrict how we use your data
Withdraw consent (for marketing)
Lodge a complaint with the Information Commissioner’s Office (ICO) if you're concerned about how your data is handled
To exercise any of these rights, please contact us using the details below.
Contact Us
If you have any questions about this policy or how we handle your data, you can reach us at:
📧 info@vfmagazines.com
📍London, UK